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A map with three location pins in the foreground, set against a blurred city skyline with tall buildings and sunlight shining throughโ€”perfect for illustrating Google Business SEO strategies.
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Nathan Argenta

Google Business SEO: Your Guide to Local Search Domination

Getting your business noticed locally is a big deal these days. It seems like everyone is searching online for services and products right in their neighborhood. That’s where Google Business Profile comes in. Think of it as your digital storefront on Google. Making sure it’s set up right and looks good can really make a difference in whether people find you or a competitor. We’ll walk through how to make your Google Business Profile work

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A map with yellow roads and several red location pins placed on different intersections and streets, representing local business citations or points of interest marked for improved local SEO.
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Nathan Argenta

Local SEO Citations & Why They Are Important

As a certified search marketing expert and owner of an SEO agency working with small businesses, Iโ€™ve seen firsthand how critical local SEO citations are for businesses aiming to thrive in their local markets. Whether youโ€™re a small business owner or managing a multi-location franchise, understanding and leveraging local citations can make a significant difference in your online visibility, customer acquisition, and ultimately, your bottom line. In this article, weโ€™ll explore what local SEO citations

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Nathan Argenta

5 Easy Tips to Climb Search Rankings

Weโ€™ve compiled five easy tips that businesses can use to climb search rankings with speed. We arenโ€™t saying that youโ€™ll appear at the top of the search results in a couple days, but we do guarantee that using these tips will help a business climb search rankings on all major search engines over time. Persistence and patience are key factors in search engine optimization, and while it wonโ€™t happen overnight, keeping these best practices top

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Nathan Argenta

How To Respond To Positive Reviews

A good or bad reputation can mean the difference between a business thriving and expanding, or closing their doors for good. In the digital age, a businessโ€™s reputation is controlled by consumers using online review platforms like Yelp, Google and Facebook to announce the quality of their business publicly. The good news is that this lets businesses easily monitor and manage their online reputation, a power they can put to good use by responding in

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Nathan Argenta

How To Respond To Negative Reviews

Believe it or not, the same premise applies to negative review response as it does to positive reviews. How you respond to a negative review impacts not only the reviewer, but all the sets of eyes that come afterward. Seeing a business handle a particularly challenging review online suggests that management is proud of their business, and willing to go the extra mile to maintain their reputation! Make potential clients see the light with these

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Nathan Argenta

6 Reasons Your Local Business Listings Need to Be Accurate

As a business, how likely is it that potential customers will come through your door? The whole point of an online presence is to entice customers into your store, your leasing office or your showroom so you can convert them to paying customers rather than just browsers online. Further, nothing is more frustrating as a customer than finding out that you have been given the wrong information about where a business is located. As a

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