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Local
As a business, how likely is it that potential customers will come through your door? The whole point of an online presence is to entice customers into your store, your leasing office or your showroom so you can convert them to paying customers rather than just browsers online. Further, nothing is more frustrating as a...
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If you’re a small business serving your local community, you don’t need to worry too much about showing up in regular search results. You should focus, instead, on achieving page 1 rankings for the service(s) you offer when people are using local search and Local SEO ranking factors. Your local business doesn’t need just anyone to see...
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It’s no secret that when it comes to searching for a new business or local service in your area, many people rely on online reviews to determine which company to choose. Google has taken consumer reviews one step further by using them to assign businesses a star rating, which customers can quickly and easily glance...
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Local SEO has been on the rise since 2012, but local businesses are still wasting their time and money on paid advertisements, yellow pages, billboards, etc. which are outdated and not getting you in front of your most qualified prospects. Many don’t believe SEO is relevant anymore and think “SEO is dead”. SEO is far...
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If you are trying to learn more about search engine optimization (SEO) for your small business website, you may have come across the terms “Google Local 3 Pack” or “Local Pack.” If that’s left you confused and scratching your head, don’t worry. In this short article and quick video below, we break down the basic...
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  Local businesses are often intimidated by search engine optimization (SEO) because it feels like a marketing activity that only large companies (with unlimited budgets and staff) dominate. However, it’s vital to find a local SEO marketing strategy for local businesses to capitalize on — if they do a few tasks consistently. Here are some facts and data/reports proofing why local...
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